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 Post subject: Elvis Presley: When a creative teenager rocked the
PostPosted: Tue Oct 23, 2012 9:28 pm 
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Joined: Mon Nov 01, 2010 11:22 am
Posts: 353
Location: Canada
I found a blog written by Hekem K. Younges

Elvis Presley: When a creative teenager rocked the world.

One of the major engines for growth and change is creativity. It is thanks to the human brain’s ability to dream ideas, solutions, concepts and products that humanity has advanced until today. Inventors offer us the fruits of their creative processes. They have ideas, hopes and dreams. They know what they want, but they need to sweat their way to it. The creative process is a journey that starts with an idea which is, in itself, the result of observations (conscious or unconscious). So, inventors, artists, writers and other creative people know that once they have a destination in mind, they need to try several different ways to arrive at it. This entails riding the roller-coaster of failure and success. Perhaps the most accurate depiction of how creative people, in general, perceive this process is the one articulated by Tomas Edison. The famous inventor of the light bulb is supposed to have said: "I have not failed 1,000 times. I have successfully discovered 1,000 ways that do not work, and I do not need to try them again.". Yet, the pressures of society on creative people may hinder this process. Societies, in general, have their own ways of seeing things and their own ways of imposing common views on the individual. Thus, the more tolerant a society is toward failure and those who fail, the more likely this society will be to give birth to Tomas Edisons. Besides, a society that values individual approaches is a society that has multiple problem-solving and invention possibilities.

Western history is full of stories of success that completely depended on the Western society’s ability to tolerate individual creativity, respect it, benefit from it and cherish it. Among these stories is the success story of Elvis Presley. This famous singer is known, among other things, for having created Rock n’ Roll; and it is a fact that he brought a revolution to the entertainment industry. Furthermore, Elvis’s influence on popular Western culture has transcended all limits. How did he do this? How did a teenage truck-driver from Memphis become an inspiration to young John Lennon who, later, became another music icon? Lennon even said about Elvis: “Before Elvis, there was nothing.”. Despite the fact that these questions seem unanswerable, they are not as puzzling as they look. Their answer is made up of the following factors: freedom, perseverance, talent, extreme creativity, entrepreneurship and tolerance.

In 1953, 18 year old Elvis Presley went to the Sun Records studios – Sun Records is a label that, later, played a crucial role in the emergence of Rock n’ Roll music – to record a couple of songs for his mother, as a gift. His voice attracted the attention of Sun Records Executive Sam Phillips. The latter was interested in Elvis because he had something very special. Elvis had a black man’s voice and a white man’s body. What Phillips did not know about Elvis was that he grew up among African Americans and had a taste for Gospel music as well as Country music. The irony here is that Elvis was, then, going to auditions and getting rejected. Someone even advised the King of Rock n’ Roll to be to stick to truck-driving. Thus, Phillips gave Presley his first chance because Presley had something different and new about him. He transcended race, in a racially divided country. Yet Phillips did not know that he was in the presence of an extremely creative artist who was about to reinvent showbusiness.

In a session at Sun Records, on July 5, 1953, Elvis was trying to cut a successful record and failing. This went on into the night. Elvis tries; Elvis fails…Elvis tries again; Elvis fails again. With incredible patience and persistence, he refused to stop the session there. Elvis took his guitar and started to goof around, trying, perhaps, to drown his frustration into the tunes and the sound of whatever music he would come up with. He began singing Arthur Crudup’s[1] blues called “That’s all right, mama”, just in whatever way he wanted to sing it. The band joined Elvis in his “funny” way of singing the song. Sam Phillips was finally relieved. He found a new sound, a new product line, a new star product. A new genre was born. Rock n’ Roll was born. Popular music would not be the same anymore. This all happened because a truck-driving teenager with a highly developed musical sense and an extremely creative mind let himself free from all his frustrations. He forgot what was said to him by those who turned him down because he was different. He forgot about not being able to cut the record that the Sun Records Executive was looking for. He did not give up. He turned off the conscious switch of his brain and turned on its subconscious switch. He dared to have fun.

Today, the inventor and King of Rock n’ Roll has been dead for over thirty years. Yet, Rock n’ Roll is a leading musical style and, even a philosophy. Elvis is remembered by many as a cultural liberator. The man fought, all his life, for his principles. He never agreed to tame the beast in him; and he let it loose on stage. His dancing style caused him many problems at the beginning of his career as a stage performer. He was once, almost, arrested on stage, for his dance moves. Elvis was one of the leading defenders of the rights of African Americans because, to him, it simply did not make sense to discriminate against people. He did not try to position himself as an opinion leader. He simply spoke his mind. In 1950s America, it took a very brave heart to speak one’s own mind. Many considered Elvis a threat to American culture. Yet, books have been written about the man’s influence not only on music, but also on popular culture.

In 2007, Ray Connolly wrote an article in the Daily Telegraph called “What if Elvis Presley had never been born?”, in which he discussed Elvis’s influence on the world, not just on music, not just on John Lennon, but also on society and politics, on Bill Clinton as well. John Lennon said about Elvis Presley: “Nothing really affected me until I heard Elvis. If there hadn't been an Elvis, there wouldn't have been the Beatles.” and, in 1992, Bill Clinton added a boosting moment to his presidential campaign, performing Elvis’s Heartbreak Hotel on his saxophone, on the Arsenio Hall Show.

The picture we see here is one that demonstrates not only that creativity is an engine for growth and change, but also that creativity needs a nurturing environment. Yes, Elvis had a personality defined by freedom from the most hampering social norms of his times, was very perseverant – he did not pay much attention to the discouraging words that made their way to his ears but not to his mind – and, of course, had a very rare talent and a remarkable voice. Yet, had Sam Phillips acted like those who auditioned Elvis, had he been a non-risk-taking businessman, had the youths of the 1950s not been tolerant enough of new sounds and innovative musical experiences, we would not have lived the positive change that Elvis brought to us.

In a world where strategic marketing decisions are increasingly made through complex matrices and intricate models, it is more and more difficult for a new Elvis to be born. Yet, history tells us that we might, sometimes, need – like Edison – to discover 1,000 ways that do not work, until we create a light bulb; and that, sometimes, it takes a perseverant teenager with a creative beast in him to recreate a whole industry.

by Hatem Younes ... nager.html

"Value are like fingerprints. Nobody's the same, but you leave them all everything you do" ELVIS AARON PRESLEY
 Post subject: Re: Elvis Presley: When a creative teenager rocked the
PostPosted: Thu Oct 25, 2012 1:40 pm 
Jewel in the Lotus
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Joined: Sat Aug 29, 2009 10:29 am
Posts: 4215
Location: Virginia
:hello: So Not Only would there have been Not Only Rock and Roll if Elvis ever started it, but all of the Different Styles of Music as will. But there wouldn't have been all of the Different Bands of Music or the Different Singers either, if Elvis hadn't Walked into Sun Records. :love:

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